EPHOTO was conceived in 2013, thanks to its three founding partners' shared idea. They could personally live the moment during which onlilne commerce showed its biggest development. Riding the flow of this radical change, the partners felt the need to evolve and offer high quality photos (obtained using industrial production logic) that would be able to keep the fast pace and effectivenes required by the digital market. Focussing on its clear goal to supply an emotional depiction of products, along with a clear communication of each brand core values, EPHOTO soon started its expansion trend, however holding fast to its basic principles: quality, flexibility and cost-effectiveness.
EPHOTO is the result of the synergic blend of different personalities and creative approaches: three expert co-founders and a structured team of professionals, who passionately produce advanced and incisive visual contents.
Born in Florence and graduated at the Siena University,since 2008 Priscilla witnesses firsthand the establishment and strenghtening of the e-commerce world, in the role of Head of production contents, experiencing various environments, from flash sales to fashion, up to her co-operation with luxury brands. She has taken care of industrial flows of photographic production in each company she has worked in. In 2013 she founded EPHOTO along with her partners Giulia Ghiazza and Roberta Prisino, sharing a common vision and pioneering approach. Priscilla today enforces the corporate strategy and manages customers.
Born in 1987, Giulia has worked in digital photography since very young. Once completed her studies, she has worked in the flash sales world, first as assistant in a training Academy and later in the shooting department. She has given her direct contribution to the creation and evolution of e-commerce photography. Today Giulia is creative director in EPHOTO, where quality and effectiveness merge in a unique blend that require a strong commitment and determination.
Roberta has steadily contributed to the evolution of EPHOTO with full pragmatism. Responsiveness, dedication and intuition have enabled EPHOTO to preserve its strongly flexible structure and know-how, promptly responding to ever-changing and voluble market needs. Roberta has been a co-founder since 2013 and today she coordinates the Agency operational department.