{"id":3781,"date":"2026-04-09T15:07:03","date_gmt":"2026-04-09T15:07:03","guid":{"rendered":"https:\/\/e-photo.it\/?p=3781"},"modified":"2026-04-24T00:03:06","modified_gmt":"2026-04-24T00:03:06","slug":"nuova-collaborazione-con-lee-e-wrangler-del-gruppo-kontoor-brands","status":"publish","type":"post","link":"https:\/\/e-photo.it\/en\/nuova-collaborazione-con-lee-e-wrangler-del-gruppo-kontoor-brands\/","title":{"rendered":"Nuova collaborazione con Lee e Wrangler del gruppo Kontoor Brands"},"content":{"rendered":"<div class=\"lazyblock-press-paragraph-28GD8r wp-block-lazyblock-press-paragraph\"><section class=\"paragraph box-small\">\r\n            <div>\r\n                <div class=\"txt-card-list\">\r\n                    <article class=\"txt-card\">\r\n                        <div class=\"wrapper\">\r\n                            <p class=\"from-bottom\">\r\n                                EPHOTO avvia nel maggio 2025 una nuova collaborazione con il gruppo Kontoor Brands, proprietario dei marchi Lee e Wrangler, partendo dalla realizzazione di una campagna ADV social dedicata a Lee. Questo primo progetto segna l\u2019inizio di una relazione strutturata, che porta EPHOTO a gestire successivamente le produzioni e-commerce per entrambi i brand.                            <\/p>\r\n                        <\/div>\r\n                    <\/article>\r\n\r\n                    <div class=\"highlights wrapper\">\r\n                        <h3 class=\"light from-bottom\">Il primo shooting e-commerce ufficiale riguarda la stagione SS26, con un approccio full service che integra direzione creativa, casting, styling e fotografia all\u2019interno di un flusso produttivo coordinato e continuativo.<\/h3>\r\n                    <\/div>\r\n\r\n                    <article class=\"txt-card\">\r\n                        <div class=\"wrapper\">\r\n                            <p class=\"from-bottom\">\r\n                                Parallelamente alle produzioni e-commerce, EPHOTO realizza i lookbook per la stagione FW26. Anche in questo caso, il progetto viene gestito garantendo coerenza visiva e narrativa tra i diversi touchpoint del brand.\nLa collaborazione prosegue nei mesi successivi consolidando un metodo di lavoro in grado di adattarsi a esigenze diverse, dall\u2019e-commerce alle produzioni pi\u00f9 editoriali e di campagna.\nQuesta continuit\u00e0 progettuale racconta la capacit\u00e0 di EPHOTO di affiancare i brand offrendo un unico partner in grado di gestire con coerenza ed efficienza ogni fase della shooting production, dall\u2019e-commerce all\u2019ADV.\nQuesta partnership consolida il posizionamento di EPHOTO come partner produttivo per progetti su larga scala, capace di coniugare efficienza operativa e coerenza creativa per brand internazionali.                            <\/p>\r\n                        <\/div>\r\n                    <\/article>\r\n                <\/div>\r\n            <\/div>\r\n        <\/section>\r\n        <\/div>\n\n<div class=\"lazyblock-php-dynamic-other-stories-Z1Mcpnd wp-block-lazyblock-php-dynamic-other-stories\">\t\t<section class=\"box-small wrapper php-other-stories\"><h4 class=\"from-bottom\" style=\"text-align: center;\"><span class=\"holo-text\">Other stories<\/span> you might like<\/h4><\/section><section id=\"press-list-stories\" class=\"box-content pb-82 wrapper\"><div class=\"from-bottom\"><div class=\"card-group\"><div class=\"card-list\"><div class=\"card press mobile-fx\"><article><a class=\"underline\" href=\"https:\/\/e-photo.it\/en\/il-savoir-faire-di-ephoto-incontra-il-mercato-francese-new-opening-a-parigi\/\" title=\"Read more\" aria-label=\"The Ephoto Savoir-Faire meets the French market: new opening in Paris\">Read more<i class=\"arrow\"><\/i><\/a><p>After 11 years of activity focused on the Italian territory, EPHOTO Digital Content Factory, innovative enterprise (B Corp certified), begins an internationalization process, implementing its business model in Paris, France.<\/p><h6>The Ephoto Savoir-Faire meets the French market: new opening in Paris<\/h6><a class=\"corners-top\" href=\"https:\/\/e-photo.it\/en\/il-savoir-faire-di-ephoto-incontra-il-mercato-francese-new-opening-a-parigi\/\" title=\"Read more\" aria-label=\"The Ephoto Savoir-Faire meets the French market: new opening in Paris\"><figure class=\"corners-bottom\"><img decoding=\"async\" loading=\"lazy\" width=\"300px\" height=\"450px\" src=\"https:\/\/e-photo.it\/wp-content\/uploads\/2024\/08\/founders-1536x847-1-1024x565.jpg\" alt=\"Il Savoir-Faire di Ephoto incontra il mercato francese: new opening a Parigi cover\"><\/figure><span class=\"plus-circle\"><div class=\"plus-wrap b-pill\"><i class=\"plus\"><\/i><\/div><\/span><\/a><\/article><\/div><div class=\"card press mobile-fx\"><article><a class=\"underline\" href=\"https:\/\/e-photo.it\/en\/tavola-rotonda-dire-fare-circular-fashion-trend-innovazione\/\" title=\"Read more\" aria-label=\"Tavola Rotonda: &#8220;Dire, fare circular: Fashion Trend &amp; Innovazione&#8221;\">Read more<i class=\"arrow\"><\/i><\/a><p>\"EPHOTO and HUMANA PEOPLE TO PEOPLE ITALIA together for a discussion on the circular economy in the world of fashion and accessories.\"<\/p><h6>Roundtable: \"Dire, fare circular: Fashion Trend &amp; Innovazione\"<\/h6><a class=\"corners-top\" href=\"https:\/\/e-photo.it\/en\/tavola-rotonda-dire-fare-circular-fashion-trend-innovazione\/\" title=\"Read more\" aria-label=\"Tavola Rotonda: &#8220;Dire, fare circular: Fashion Trend &amp; Innovazione&#8221;\"><figure class=\"corners-bottom\"><img decoding=\"async\" loading=\"lazy\" width=\"300px\" height=\"450px\" src=\"https:\/\/e-photo.it\/wp-content\/uploads\/2024\/11\/1-1024x683.jpg\" alt=\"Tavola Rotonda: &#8220;Dire, fare circular: Fashion Trend &amp; Innovazione&#8221; cover\"><\/figure><span class=\"plus-circle\"><div class=\"plus-wrap b-pill\"><i class=\"plus\"><\/i><\/div><\/span><\/a><\/article><\/div><\/div><\/div><\/div><\/section><\/div>\n\n<div class=\"lazyblock-home-pill-1HUw8w wp-block-lazyblock-home-pill\"><aside class=\"pill box-full mb-82\">\n    <div class=\"b-pill\">\n        <article>\n                            <h4 class=\"translation-block\">Are you ready to make your business grow?\nContact us for advisory or for an estimate.<\/h4>\n            \n                    <\/article>\n\n        <div class=\"pill__cta\">\n                            <video class=\"lazy play-on-mobile\" data-src=\"https:\/\/e-photo.it\/wp-content\/uploads\/2024\/08\/gradient.mp4\" title=\"blurred gradient\" poster=\"\"><\/video>\n            \n                            <a href=\"\/en\/contacts\/\" target=\"_blank\" title=\"Write us\" aria-label=\"Ask more information\" class=\"underline\">\n                    Write us<i class=\"arrow\"><\/i>\n                <\/a>\n                    <\/div>\n\n                    <img decoding=\"async\" loading=\"lazy\" width=\"1920px\" height=\"1281px\" src=\"https:\/\/e-photo.it\/wp-content\/uploads\/2024\/11\/final2.0.jpg\" alt=\"\">\n            <\/div>\n<\/aside><\/div>","protected":false},"excerpt":{"rendered":"<p>Produzione full service per e-commerce e lookbook dei due iconici brand denim.<\/p>","protected":false},"author":2,"featured_media":3783,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[36],"tags":[],"class_list":["post-3781","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"acf":[],"_links":{"self":[{"href":"https:\/\/e-photo.it\/en\/wp-json\/wp\/v2\/posts\/3781","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/e-photo.it\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/e-photo.it\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/e-photo.it\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/e-photo.it\/en\/wp-json\/wp\/v2\/comments?post=3781"}],"version-history":[{"count":3,"href":"https:\/\/e-photo.it\/en\/wp-json\/wp\/v2\/posts\/3781\/revisions"}],"predecessor-version":[{"id":3854,"href":"https:\/\/e-photo.it\/en\/wp-json\/wp\/v2\/posts\/3781\/revisions\/3854"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/e-photo.it\/en\/wp-json\/wp\/v2\/media\/3783"}],"wp:attachment":[{"href":"https:\/\/e-photo.it\/en\/wp-json\/wp\/v2\/media?parent=3781"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/e-photo.it\/en\/wp-json\/wp\/v2\/categories?post=3781"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/e-photo.it\/en\/wp-json\/wp\/v2\/tags?post=3781"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}